Small Business Guide to Search Engine Marketing Search Engine Guide's Editor-in-Chief Jennifer Laycock presents the first search engine marketing e-book written specifically for small business owners. You will learn how to unearth the search terms your customers use. Discover simple changes you can make to increase sales immediately. Understand the #1 rule of search engine optimization. And learn how to identify the search habits of customers ready to buy from you. The Small Business Guide to Search Engine Marketing is written in plain English and is a no nonsense manual for using search engines to grow your business.
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