Great content and keywords alone will not get you top search engine rankings. Your Miva Merchant store must be customized to cater to search engines to get optimal rankings. All the time, effort and money you spent on keyword research to maximize your organic search engine listing may be futile if the search engines cannot decipher your main keywords from your supporting content. If the search engines do not know what the image on your product page is then it will not show up in search engine listings. The fact is that straight out of the box Miva Merchant is not completely optimized for search engines. For optimal search engine listing results then this service is an absolute must. We simply apply SEO basics and fundamentals to your store. If you have good content but your web pages are still not ranking as well as you believes they should then the problem is most likely the structure of your Miva Merchant store pages. The Miva SEO tune up will make sure your category, product and storefront pages are dynamically generated and displayed with the best possible SEO fundamentals in place. If you already rank well the tune up should help you rank even further. There are several SEO fundamentals that every web page must have in order to be ranked by top search engines appropriately. The most fundamental and important rule of SEO according to any expert is good, accurate, and unique content. Most of the other SEO fundamentals support the content of the page and is contained within the source code of the page which is why many times it is so hard to pin point why your competitor's pages come up higher than yours in search engines. Though we do not guarantee that your search engine results will get better it is very likely The Miva Merchant SEO Tune Up by Morditech will increase your search engine rankings.

The Miva Merchant SEO Tune Up by Morditech

• Short Links - We will replace the long Miva Merchant product and category links with short links throughout your entire store. We will also make any and all necessary 301 permanent redirects so any and all pages that are indexed by search engines will not be missed or affected negatively.
• Page Title Tags (Emporium Plus Toolkit may be required to implement this feature) - We format Miva to allow you to place your own optional custom page title tags for products and categories.
• Meta Description - Miva will be setup so you can put custom meta descriptions per product and category. The meta description is the blurb that shows up in the search engine results. This is EXTREMELY important.
• Meta Keywords - We set Miva to allow you to set your own custom meta keywords per product and category although leading search engines claim that Meta Keywords are no longer relevant to search engine listings.
• H1 Tags - We will make sure your category names and product names on your category and product pages have the appropriate h1 tags at least once on each page
• Alt Tags - We will make sure your product images have the appropriate alt tags on the category and product pages.
• Image Title Attribute - We setup the title tag for your product and category images so your products and categories can be easy to navigate for your impaired visitors. Hovering your mouse over the image will give a tooltip type popup of the product or category name.
• Canonical Links - We will create canonical links on your product and category pages to make sure search engines recognize your original content pages.
• Google Sitemap (Template Data Feed module by Emporium Plus is required for this implementation) - We will setup and install the template data feed module so you can create Google sitemaps and submit them to Google. We will show you how to do this as well. We will do the first one for you.
• Google Product Feed (Template Data Feed module by Emporium Plus is required for this implementation)- Using the Template Data Feed module we will create a google base product feed and and submit it to google. Although this is not part of SEO it will dramaticall increase your product views and sales.